Cest' Bon
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Personal image advice campaign
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Community building on on-target audiences
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Build up up-market brand and owners character
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Increase the interactivity of the fans http://goo.gl/si3Ej
Facebook: http://www.facebook.com/cestbonhk
IPSA
Apart from the official brand Facebook page and Weibo account, YING also manages a personal account for the chief make-up artist IPSA-Kinki, as a soft tone to promote IPSA and capture followers.
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IPSA全新純美持久光感粉底液發佈會
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We did live broadcast during event to report news to fans.
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We created an Facebook application “全城追蹤IPSA光感粉底傳奇” to draw more attention to the product launched.
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IPSA Premier Line product launch party
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We did live broadcast during event to report news to fans.
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We created an Facebook application “IPSA誠邀你一同見證尊貴緊緻肌膚誕生” to invite fans to attend the event and share the happiness.
Facebook: https://www.facebook.com/HKIPSA
Weibo: http://e.weibo.com/ipsahk
Weibo : IPSA-Kinki: http://weibo.com/kinkiipsahk